1 The EIC Accelerator Project

EIC Accelerator Program: Overview and Funding Mechanisms

The EIC Accelerator program is an integral part of the European Innovation Council (EIC) designed to support innovative startups and small to medium-sized enterprises (SMEs) with high-risk, high-potential projects. Its primary aim is to bridge the gap between research and market entry, providing financial support to help these companies scale their operations, enhance their competitive edge, and ultimately bring breakthrough innovations to market.

The EIC Accelerator offers a unique funding structure known as blended finance, combining both grants and equity investments. The grant component can reach up to €2.5 million, aimed at covering costs associated with research, development, and market deployment. This grant funding is particularly advantageous for companies in the early stages of their projects, allowing them to secure essential resources without the immediate pressure of repayment.

In addition to grants, the program also provides equity funding, which was set at a maximum of €15 million until 2024 and has been reduced to €10 million from 2025 onwards. This equity investment is intended to support the scaling of successful projects, providing businesses with the necessary capital to grow, attract additional investors, and ultimately achieve sustainable profitability.

Purpose of the EIC Accelerator in the European DeepTech and Startup Ecosystem

The EIC Accelerator plays a pivotal role in the European DeepTech and startup ecosystem by fostering innovation and entrepreneurship. It targets high-impact sectors such as deep technology, artificial intelligence, and sustainability, providing tailored support to projects that address complex societal challenges. By facilitating access to funding, the EIC Accelerator empowers startups to develop their technologies, create jobs, and contribute to economic growth within the EU.

Moreover, the program enhances collaboration between the public and private sectors, encouraging private investors to participate in funding innovative projects. This synergy not only helps reduce the financial risks associated with high-stakes ventures but also cultivates an environment conducive to technological advancement and commercialization.

Unique Entertainment Experience SAS and the POWDER Project

Unique Entertainment Experience SAS, a winner of the EIC Accelerator funding, is advancing the metaverse landscape through its innovative project, POWDER: the camera of the metaverse. The company submitted its Step 2 proposal on October 6, 2021, and succeeded in the subsequent Step 3 interview, securing vital funding to propel its endeavor.

Project Overview: POWDER

The POWDER project aims to deliver a turnkey solution for content creation, editing, and sharing by leveraging advanced artificial intelligence (AI) and machine learning (ML) technologies. This innovative system automatically generates highlights from any gaming source, significantly simplifying the content creation process for gamers, content creators, and developers. The automation of highlight generation allows users to focus on creating engaging narratives and experiences rather than spending excessive time on editing and production.

Technology Basics and Background

The technology underpinning POWDER is rooted in AI and ML algorithms capable of analyzing gameplay data in real-time. This involves sophisticated video processing techniques that can identify key moments within a gaming session—such as pivotal actions, dramatic turns, and exciting gameplay events. By employing neural networks and deep learning models, the system learns to recognize patterns and contextual cues that signify noteworthy highlights.

The application of such technology is transformative, as it democratizes content creation by making it accessible even to those without extensive technical skills. Gamers can effortlessly share their experiences, while developers can use the generated content to enhance player engagement and foster community interactions.

In summary, the EIC Accelerator program serves as a crucial catalyst for innovative enterprises like Unique Entertainment Experience SAS, enabling them to turn groundbreaking ideas into market-ready solutions. The POWDER project exemplifies the potential of AI and ML in revolutionizing content creation within the metaverse, thereby contributing to the broader evolution of digital interaction and community engagement in gaming.

2 The Funding Rounds

Unique Entertainment Expérience SAS: Funding and Company Overview

The search results do not provide specific information about Unique Entertainment Expérience SAS, particularly regarding its funding rounds or investor details as an EIC Accelerator winner. However, it is mentioned that Unique Entertainment Expérience SAS is involved in generating revenue through a video-trimming application, which suggests its focus is on digital media services.

Key Details Unavailable

• Financing Raised: There is no information available on the amount of financing or funding rounds specifically related to Unique Entertainment Expérience SAS.
• Funding Rounds and Timing: The search results do not provide details on the funding rounds or the timing of any funding events for this company.
• Investor Information: No specific investor information is available for Unique Entertainment Expérience SAS.
• Company Valuation: The company's valuation is not mentioned in the available search results.
• Funding or Exit Events: There are no details on any funding or exit events for Unique Entertainment Expérience SAS.

General EIC Accelerator Insights

The European Innovation Council (EIC) Accelerator supports innovative companies across various sectors. In a competitive funding round, selected companies receive grants and equity investments to advance their technologies and business models. However, specific details about Unique Entertainment Expérience SAS's participation in the EIC Accelerator program, such as the funding amount or investors involved, are not available in the search results.

Additional Information Needed

For detailed information on Unique Entertainment Expérience SAS, including its funding rounds, investors, and valuation, further research or direct contact with the company or relevant funding bodies might be necessary.

Sources:

• Unique Entertainment Expérience SAS Asset Profile
• EIC Accelerator – 71 companies selected in the most competitive funding round so far
• EIC STEP Scale-Up: The First Winners Of 2025 Receive EIC Fund Equity Investments

3 The Press Releases

Overview of Powder and Unique Entertainment Experience SAS

Given the details, Powder is the entity associated with the website powder.gg, while Unique Entertainment Experience SAS is another company mentioned in the context of the EIC Accelerator funding. However, the primary information available pertains to Powder.

Powder

Powder is an AI-powered platform for gamers, offering tools to automatically create and edit video highlights from gameplay recordings and streams. It utilizes advanced AI technology to detect the best gaming moments and generate polished clips optimized for social media platforms like TikTok, Twitter, Instagram, and YouTube.

Key Features and Technologies

• AI-Powered Video Editing: Powder leverages AI to transform gameplay into shareable clips quickly and efficiently. It has recently introduced NPU (Neural Processing Unit) accelerated video editing, which enhances speed and efficiency while preserving CPU and GPU resources for uninterrupted gaming.
• Strategic Partnerships: Powder has announced strategic alliances with HP and AMD, focusing on boosting gaming content creation with NPU technology. This collaboration was highlighted at CES 2025.
• Availability: Powder is exclusively available as a Windows PC app, with no support for Linux or Mac OS, and does not offer a mobile app.

Updates and Press Releases

• NPU Acceleration: Powder has pioneered the use of NPUs for real-time AI-driven video editing, ensuring instant highlights and automated montages without impacting gameplay performance.
• Free Access: Powder has removed its paywall, making all features accessible to gamers at no cost. This move aims to democratize content creation within the gaming community.

Unique Entertainment Experience SAS

Unique Entertainment Experience SAS is a company associated with the EIC Accelerator funding. However, specific details about this company, such as its activities or recent press releases, are not readily available in the provided search results. It is noted for working with gamers and offering video-trimming solutions.

EIC Accelerator Funding

Unique Entertainment Experience SAS received the EIC Accelerator funding in October 2021. However, detailed information about the company's activities or updates post-funding is not available in the search results.

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Source URLs:

• Powder: AI-Powered Clipping Software for Gaming
• Unique Entertainment Expérience SAS Asset Profile
• Powder - Gaming Recorder - Download and install on Windows
• Play and Share Amazing Clips Effortlessly - Powder
• Powder Unleashes First-Ever AI-Powered, NPU-Accelerated Video Editing for Gamers
• Powder Announces Multi-Year Strategic Alliance with OMEN
• Powder is Now Free For All Gamers

4 The Technology Advancements

Unique Entertainment Expérience SAS is a French company focused on delivering video-trimming solutions designed primarily for gamers, enabling them to create and share content easily via mobile platforms. Since receiving the EIC Accelerator funding on October 6, 2021, publicly available detailed information specifically about advancements made by Unique Entertainment Expérience SAS is limited.

Current Capabilities

• The company's core capability centers around gamified video content creation tools that simplify the process of trimming and sharing gaming videos for social or content creation purposes.
• Their platform aims to enhance user engagement in gaming communities by providing accessible editing features optimized for mobile use.

Advancements Since EIC Accelerator Funding (October 2021)

• Direct publications or formal announcements regarding new technological improvements, feature rollouts, or upgrades since their EIC funding award are not found in available public sources.
• There is no evidence from the data searched that Unique Entertainment has filed new patents related to their technology post-funding.
• No scientific studies, clinical trials, white papers, or similar scholarly outputs linked to the company have been identified.

Market Demonstration and Adoption

While there are references to user adoption trends of innovative entertainment tech in broader contexts (such as interactive fan experiences), there is no specific indication Unique Entertainment has conducted large-scale pilots, demonstrators with customers, or clinical trials with their product.

Summary

Unique Entertainment Expérience SAS remains positioned as an innovative player in gamer-centric video editing tools leveraging its initial technological foundation. However:

• There are no publicly documented breakthroughs reported after their October 2021 receipt of EIC Accelerator funding.
• No official disclosures suggest enhanced technology versions or newly introduced features since then.
• No market demonstrations with customers at scale nor IP filings have been reported recently.

This lack of visible updates may indicate either ongoing development without public release yet or limited external communications on progress. Further monitoring would be needed for future announcements about improved capabilities or market presence expansions.

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Sources:

Unique Entertainment Expérience SAS Asset Profile | Preqin
Elevating the Fan Experience in Sports and Entertainment - YouTube

5 The Partnerships and Customers

Unique Entertainment Expérience SAS: Partnerships and Market Positioning

Unique Entertainment Expérience SAS, a French company that specializes in video-trimming solutions for content purposes, primarily targets gamers through its mobile application. Since receiving EIC Accelerator funding in October 2021, the company has not publicly announced new partnerships or customers directly related to its operations. However, the general nature of its business involves collaborating with gamers to enhance content creation and sharing.

Current Partnerships and Customers

Unique Entertainment Expérience SAS does not have publicly disclosed partnerships or customer relationships specific to its core business operations. The company's focus remains on providing tools to gamers for content creation.

New Partnerships and Customers

There is no recent information available about new partnerships or customers specifically associated with Unique Entertainment Expérience SAS.

Nature of Relationships and Purpose

The purpose of Unique Entertainment Expérience SAS is to facilitate content creation and sharing among gamers, which could involve strategic partnerships with gaming platforms or content networks in the future. However, such developments have not been reported.

Market Positioning

Unique Entertainment Expérience SAS is positioned to capitalize on the growing demand for user-generated content in the gaming sector. Any future partnerships or customer acquisitions would likely aim to enhance its technology offerings and expand its reach within the gaming community.

Technology Advancements and Scaling

To advance technologically and scale, Unique Entertainment Expérience SAS might benefit from partnerships that enhance its video-trimming capabilities or integrate its services with popular gaming platforms. Such collaborations could improve its market presence and user engagement.

Conclusion

While Unique Entertainment Expérience SAS has not announced recent partnerships or customer acquisitions, its focus remains on innovating content creation tools for gamers. Future strategic collaborations could significantly enhance its technology and market presence.

Citations: - Unique Entertainment Expérience SAS Asset Profile

• powder.gg
• No specific news articles were found directly referencing Unique Entertainment Expérience SAS's recent partnerships or customers.

6 The Hiring and Company Growth

There are no publicly available detailed updates specifically on the hiring, team growth, current headcount, or management changes for Unique Entertainment Experience SAS (the company behind powder.gg) since they received the EIC Accelerator funding in October 2021. The search results primarily include information about larger entertainment and software groups like Banijay Group and SAS but do not provide direct insights into Unique Entertainment Experience SAS’s team size or recruitment activities.

Based on typical patterns for EIC Accelerator-funded tech and entertainment startups from France:

• Hiring & Team Growth: Startups that have won EIC funding generally use these grants to expand their teams significantly to accelerate product development and market reach. This usually involves hiring key technical positions (developers, data scientists), product managers, marketing professionals, and sales staff to scale operations.
• Current Headcount / Team Size: Precise current numbers for Unique Entertainment Experience SAS are not published online. Small to medium-sized startups in this segment typically grow from a founding team of under 10 people to between 20-50 employees within a few years after initial funding rounds if scaling successfully.
• Recruitment Status & Key Roles: No specific job openings or recent hires were identified through public sources. However, companies at this stage often focus on hiring senior engineers specialized in gaming technologies or cloud services, business development experts familiar with digital entertainment markets, and roles related to user experience enhancement.
• Impact of New Team Members: New hires usually enable startups like Unique Entertainment Experience SAS to enhance their platform capabilities (e.g., improved matchmaking algorithms for esports), accelerate feature rollouts, expand into new markets internationally, and improve customer support infrastructure—all critical for scaling the business sustainably.
• Management Changes: There is no publicly disclosed information about changes in management or founding members since winning the grant.

In summary:

Aspect	Status/Information
Current headcount/team size	Not publicly disclosed; likely growing beyond initial startup size
Hiring status	No public info; likely ongoing given growth ambitions
Recent key hires	Not available
Impact of new hires	Expected acceleration of product development & market expansion
Management/founder changes	None reported

For more concrete details about Unique Entertainment’s team evolution post-EIC funding would require direct company disclosures such as press releases or official LinkedIn company page updates which currently appear limited or unavailable online.

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Sources used: - Banijay Group FY2024 Results

• SAS Annual Report 2023
• Banijay Full Year Results 2023

No direct data found specifically on Unique Entertainment Experience SAS (powder.gg).

7 The Media Features and Publications

Unique Entertainment Experience SAS

Unique Entertainment Experience SAS is a French company based in Paris, specializing in providing a machine learning-based video infrastructure. Despite being an EIC Accelerator winner, there is limited public information available about their media features, publications, podcasts, interviews, conference participations, and event involvement. Here's an overview of what is known about the company and similar areas:

Media Features and Publications

There is no specific information available about publications that have named Unique Entertainment Experience SAS. The company focuses on machine learning-based video solutions, which might be covered in technological or innovation-focused media outlets. However, no direct sources have been found.

Podcasts and Interviews

No specific podcasts or interviews featuring the team of Unique Entertainment Experience SAS have been identified. Given their focus on technology and innovation, they might engage in industry-specific discussions or interviews, but these are not publicly documented.

Conference and Fair Visits

While there is no direct evidence of Unique Entertainment Experience SAS's participation in conferences or fairs, companies in similar technological fields often engage in such events to showcase their innovations. However, specific details about Unique Entertainment Experience SAS's involvement are not available.

Involvement in Events

The company has received funding from the EIC Accelerator, a significant achievement indicating its innovative potential. This funding is likely to support its growth in the tech and video infrastructure sector. However, specific events or activities they have participated in are not documented.

Additional Information

• Location and Technology: Unique Entertainment Experience SAS is based in France and offers machine learning-based video infrastructure solutions.
• Funding: They received EIC Accelerator funding in October 2021, which is a significant milestone for the company[Source: EIC Accelerator Winner].
• Website: The company's website is associated with powder.gg, but details about their specific activities or media coverage are not readily available.

Sources

• Unique Entertainment Expérience SAS Asset Profile
• No specific publications or media mentions were found directly related to Unique Entertainment Experience SAS.
• There are no available podcasts or interviews featuring this company's team.
• No conference or event participations were documented.
• No detailed event involvement information is available beyond the EIC Accelerator funding.